Wednesday, March 4, 2009

WEDS 2009 Wheels


WED's Japan KRANZE CHRISNA Matt Black Polished

WED's Japan KRANZE CHRISNA Hyper Chrome


WED's Japan X Maverick 110s in Polished Silver


WED's Japan X Maverick 110s in Polished Black




WEDS Japan's- Bvillens TS8 in Sputtering Chrome.


WEDS Japan's- Bvillens TS8 in Polished Black.



WEDS Japan's- Bvillens TS5.
In very yummy black.


Throughout my years in the industry, once noticable factor I encountered was that the Japs was not only very good and clever in terms of wheel designs and manufacturing tech, but also their ingenuity in accessories design ie: Caps, air valve covers, carton box, names and of course Marketing in general.

To tell u guys an industry secret, none of WEDS wheels are made by them, they're just like NIKE, they outsource their production and concentrate on distribution, export and marketing. (Yes, wheels was that lucrative back then when you can easily earn 30-50% per wheel just whealing and dealing. Comparitively, tyres distribution profits are far much lesser although volumes are much higher. But the point is, since the attack of the great industrialize nation of China on the aftermarket wheels industry, the rest of the world have no other choice but either to join in the price war or go the high tech celebrity type wheels kind of marketing and branding.

WEDS have of course over the years benefited with their close ties to Toyota and it's GT300 racing outfit, WEDS Sports. Being close to such network obviously has many benefits, dealers and suppliers worldwide that could source its products and services.

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